Bar manager Dominic Jacobs and his team have drawn on the global Flavour Forecast report on future trends, put together by herbs and spices specialist Schwartz in partnership with parent group McCormick & Company. “In the past, drinks were often overlooked when it came to following trends but at the Fifth Floor Bar we’re always on the look-out for new flavours and innovative ideas,” Dominic says. “The Flavour Forecast is a perfect springboard for us to create stylish and distinctive cocktails that, like fashion, change seasonally.”
Trends highlighted by the Flavour Forecast this year included honouring the traditional roots of different cuisines and a focus on breaking boundaries and flavourful swaps. As savoury cocktails are becoming ever more popular, the Fifth Floor Bar is offering the refreshing Cucumber Dill Martini made with Hendrick’s gin and fresh dill, lengthened with watermelon and finished with a hint of mint. A sweeter option is the Cinnamon Plum Sling, which uses Krupnik honey vodka infused with Rooibos tea, combined with cinnamon plum jam, a dash of lemon and a touch of soda. The other cocktails on the London Fashion Week list, available throughout February, include the Ginger Coconut Batida, the Red Pepper and Grapefruit Martini and the Blueberry and Cardamom Sidecar.The Light Bar in St Martin’s Lane Hotel in Covent Garden has devised the “Front Row” cocktail list for London Fashion Week, aimed at appealing to the chic visitors at the catwalk shows at nearby Somerset House. Available throughout February, the cocktails have been created using health-conscious ingredients. Drinks include the Long Legged Londoner, made with Bombay Sapphire gin, rose syrup, pink clove cordial and fresh lemon juice, built in the glass and finished with soda. Another is the $10,000 Breakfast, made with Wyborowa vodka infused with jasmine and clove, shaken with crème de pêche, lemon juice, sugar syrup and egg white, served straight up. At the May Fair Hotel in Mayfair, the bar has a tradition of creating a special cocktail for London Fashion Week. This year, the May Fair Bar has come up with the Show Stopper, described as “the ultimate Martini cocktail”. It uses Hennessy Richard cognac blended from vintage cognacs dating back to the 19th century, which is mixed with a dash of Chambord black raspberry liqueur, a dash of amaretto, vanilla-infused sugar and topped with Moët & Chandon rosé. The price tag is definitely haute couture at £100.
The Trafalgar Hotel in Trafalgar Square is collaborating with fashion brand Guess for London Fashion Week, with the autumn/winter 2012 collection exclusively showcased in the hotel’s windows. In the Rockwell Bar, three cocktails have been created by bartender Carlos Vilao to tie in with the partnership until the end of London Fashion Week on February 22.The Hot Guess is made with chilli-infused vodka, slightly softened with smooth flavours of vanilla and honey and perked back up with fresh lemon and elderflower. The Red Guess combines limoncello, vanilla vodka, fresh raspberries and cranberry which is said to have “a refined taste and look that mirrors the delicate fabrics in the range”. The Pure Guess is a non-alcoholic cocktail representing the collection’s vibrant colours and contains fresh mint muddled with raspberries, cranberry juice and lychee juice.